The Folio Society is celebrating 75 years of publishing award-winning illustrated books! To mark our 75
th Anniversary as the publisher of beautifully-produced, illustrated hardback books, we are pleased to share how to enter the new Folio Book Illustration Award (Folio BIA).  

Illustration is at the heart of everything we do at Folio and we are proud of our many award-winning illustrators. As well as commissioning renowned illustrators and artists, we also nurture new talent and champion artists who work across a diverse range of media, from oil painting and wood engraving to collage and digital illustration. 

The Folio Book Illustration Award 2022 offers the opportunity for aspiring and established illustrators to provide one piece of artwork in response to the short story The Masque of the Red Death by Edgar Allan Poe, which you can download from the entry portal. The judges will be looking for a strong narrative style reflecting an understanding of the story. 

Launching the FBIA, Tom Walker, Publishing Director, The Folio Society said: ‘Taking this classic American writer, and inviting visual interpretations of his evocative and timeless short story, we hope to discover amazing talent from a diverse and distinctly 21st century array of illustrators. We hope that artists from all over the world will bring their unique depiction of Poe’s chilling tale to contemporary and future generations. I am confident it will be the start of many new, great careers.’ 

To make the competition accessible to as many artists as possible there is no entry fee. There will be an initial longlist selection of 20 entries announced in July, with the judging panel announcing the winner and five shortlisted entries in September.   

The winner will receive a prize of £2,000 cash plus £500 worth of Folio vouchers, and each of the shortlisted artists will receive £500 worth of Folio vouchers. The winner and shortlisted artists will also receive a portfolio review by the Folio art directors.  

The competition is open to anyone over the age of 18 who has not previously been commissioned by The Folio Society. 

  • Key Information
    No entry fee 
    £2,000 cash first prize plus £500 worth of Folio vouchers and a portfolio review 
    5 shortlisted artists will receive £500 worth of Folio vouchers and a portfolio review 
    Artwork inspired by any source other than the set text will not be accepted 
    Please check the required artwork specification before beginning your illustration
    Entries only accepted via the link below 
  • Key Dates
    Competition opens 4 May 2022 - 12 noon BST 
    Competition closes 22 June 2022 - 12 noon BST 
    Longlist announced 27 July 2022 - 12 noon BST 
    Winner/Shortlist announced 8 September 2022 - 12 noon BST 

 To download the story, check the artwork specification or enter your artwork, please click the 'Submit' button below. Entries will not be accepted via email or post directly to Folio. 

Please read the following terms and conditions (‘Terms & Conditions’) carefully before submitting an entry to the Folio Book Illustration Award (the ‘Award’). By submitting an entry, you agree that you have accepted these Terms & Conditions.  

The Folio Society 

The promoter of the Award is The Folio Society Limited (‘The Folio Society’) which is a private limited company registered in England and Wales with number 01015675, whose registered office address is at Clove Building, 4 Maguire Street, London, England, SE1 2NQ. 

The Award 

1 - Entrants must read the approved competition text from The Folio Society (the ‘Approved Text’) and provide one illustration based solely on the Approved Text. Illustrations based any other text will not be considered. The Approved Text will be made freely available on the Portal (as defined below) which can be accessed via The Folio Society website at

2 - The illustration can be created in any medium suitable for print reproduction and the original artwork can be in any dimensions, but the entry submitted must meet the submission criteria at clause 15. 

3 - The subject matter of the illustration should meet the submission criteria described on The Folio Society website at

4 - The illustration must be accompanied by a short quote (maximum 20 words) indicating which section of the Approved Text has been illustrated. 

Eligibility Criteria and How to Enter 

5 - Each person (or persons, in the case of joint submissions) submitting an illustration (each, and collectively in the case of joint submissions, an ‘Entrant’ or ‘you’) must be aged 18 or older.

6 - In the case of joint submission, the person submitting an entry pursuant to clause 13 on behalf of the Entrants must be authorised to do so on behalf of each collaborator and agrees to these Terms & Conditions on their own behalf and on behalf of each collaborator. Each collaborator shall be jointly and severally liable in connection with these Terms & Conditions.

7 - The Award is open to Entrants worldwide, save where prospective Entrants are prohibited from doing so by applicable law and/or regulation.

8 - Entry is free. No entry fee is required.

9 - There is a limit of one entry per Entrant. For the avoidance of doubt, persons making a joint submission on a collective or collaborative basis may not submit a further entry either as an individual or in collaboration with a different person or persons. Multiple entries will be disqualified.

10 - Entrants must not have had any of their work previously published by The Folio Society.

11 - Entry artworks must not have been published in any medium prior to or during the Award and must be original works created for the purpose of the Award. 

12 - Employees of The Folio Society and any other company engaged in the development, production or distribution of materials for the Award and members of the immediate families or co-habitants of any of the foregoing are not eligible to enter the Award. 

13 - Entry is by online portal Zealous (the ‘Portal’) only and Entrants must follow the instructions provided. Details on how to enter can be found here: Submission by any other method will not be considered.  

14 - Entries open at 12 noon BST on 4 May 2022 and will close at 12 noon BST on 22 June  2022. 

15 - Artwork must be submitted via the Portal and must be: 300dpi JPEG or JPG, portrait, 240 x 160mm, RGB colour, without watermarks, maximum file size 3MB. 

16 - Only complete entries will be accepted via the Portal. This includes the provision of Entrants’ contact details and whether the Entrant is a student. All entries will be acknowledged by an automated email response at the time of entry. If you have submitted an entry but have not received an automated email response within 12 hours, please re-submit your entry. If the problem persists, please contact [email protected]

17 - The Folio Society will not be liable if, for any reason, the Portal is unavailable in part or in whole for any period or for any lost, late, incomplete, misdirected or undelivered entries to the Award. 

18 - The Folio Society, in its discretion, reserves the right to disqualify any unsuitable entries. This includes, without limitation, content that is unlawful, harassing, defamatory, abusive, threatening, harmful, obscene, profane, sexually oriented, racially offensive or otherwise objectionable in the opinion of The Folio Society. 

19 - Any entry found to be infringing the intellectual property rights or other rights of a third party will be disqualified from the Award. 

20 - In submitting your entry, you hereby warrant and undertake to The Folio Society that:

  1. you are entitled to enter the Award pursuant to the eligibility criteria set out in these Terms & Conditions and the laws and regulations applicable to you;
  2. your entry is your own original work and that you are fully entitled to grant to The Folio Society the rights under clause 30 and that by doing so, you do not violate, plagiarise, or infringe the rights of third parties including copyright, trade mark, trade secrets, privacy, publicity, personal or proprietary rights;
  3. there are no third parties who might be entitled to prevent The Folio Society from exploiting the intellectual property rights or reproducing any part of your entry or distributing copies thereof to the public;
  4. you will not submit any discriminatory, defamatory or illegal material of any nature whether in text or graphic form;
  5. to the extent permitted by law, The Folio Society, its agents, employees, directors, officers and affiliates will not be liable to you for any loss, damage, claims, legal fees or other expenses incurred in connection with the Award save where caused by the gross negligence or fraud of The Folio Society, its agents, employees, directors, officers and affiliates. You further waive absolutely any claims you may have against The Folio Society related to defamation, libel, slander, misuse of private information, right of publicity, trademark violation, copyright infringement or other intellectual property infringement;
  6. you agree to indemnify and hold harmless The Folio Society, its agents, employees, directors, officers and affiliates against all loss, damage, claims. legal fees and other expenses that may be incurred by The Folio Society, its agents, employees, directors, officers and affiliates in connection with your breach of these Terms & Conditions. 

    Judging and Prizes 

21 - Entries will be judged by a panel on their merits using the criteria published on The Folio Society website. The judges’ decision is final and no correspondence or discussion will be entered into.

22 - A longlist of 20 entries will be announced at 12 noon BST on 27 July 2022. 

23 - A winner and 5 shortlisted entries will be announced at 12 noon BST on 8 September 2022. 

24 - The winner will receive [£2,000 in cash, £500] in Folio Society Gift Vouchers and a portfolio review by the Folio Society Art Directors. The 5 other shortlisted entries will receive £500 in Folio Society Gift Vouchers and a portfolio review by the Folio Society Art Directors. Prizes are not exchangeable, negotiable or transferrable and no cash equivalent will be offered. The standard terms and conditions applicable to Folio Society Gift Vouchers (available on The Folio Society website: will apply. The cash prize and vouchers will be distributed within 30 days of the winner and shortlisted entries being publicly announced. Portfolio reviews will take place reasonably promptly following the relevant Entrant making the portfolio available to The Folio Society. In the case of joint submissions, portfolio reviews will be conducted on a joint rather than individual basis and cash and/or Folio Society Gift Vouchers will be distributed in full to the first named Entrant on the relevant entry. 

25 - In the event that any prize or any part of a prize becomes unavailable in circumstances outside The Folio Society’s control, The Folio Society reserves the right to award a substitute prize of equivalent or greater value. Any taxes or costs remain the sole responsibility of the winner and shortlisted Entrants. 

26 - Longlisted, shortlisted and winning Entrants will be notified by email using the contact details provided by the Entrant on the Portal prior to their announcement by The Folio Society. 


27 - You agree to keep confidential any confidential information received by you in connection with the Award from The Folio Society, including but not limited to information relating to longlisted, shortlisted or winning entries or Entrants (‘Confidential Information’) until such Confidential Information is disclosed to the public by The Folio Society. The Folio Society reserves the right to disqualify or otherwise withhold prizes from Entrants who disclose Confidential Information in breach of this clause. 

28 - An Entrant submitting a joint submission on behalf of one or more collaborators must provide a copy of The Folio Society’s privacy policy related to the Award to each such collaborator. 

Intellectual Property Rights 

29 - Entrants will retain full right, title and interest in the copyright and other intellectual property rights in their entry but in submitting your entry to The Folio Society, you hereby grant The Folio Society (on your own behalf and on behalf of any other author or joint author of the work) an irrevocable, non-exclusive, royalty free, perpetual, sublicensable, worldwide licence to: 

  1. reproduce all or part of your entry in any medium in Award-related materials;
  2. publish copies of all or part of your entry including (without limitation) on The Folio Society website, in Award-related materials such as catalogues (print or digital), exhibitions, Award advertising, in-gallery displays (including electronic and screen-based displays), internal management systems, The Folio Society website and social media and on other websites to which we contribute material where the items are made available on a non-commercial basis; and/or
  3. to incorporate all or part of your entry in other works in any media now known or later developed in Award-related materials.
  4. You agree that no permission will be required by you and no compensation will be due to you to reproduce your entry in the manner described in this clause

30 - The Folio Society reserves the right to use none, part, or all of any entry and may delete any information or data published on its website at any time. 


31 - The Folio Society reserves the right to cancel or modify the Award or any element thereof for any reason whatsoever including but not limited to insufficient entries being received or any other circumstance arises that makes it necessary for The Folio Society to cancel or modify the Award or any part of it. The Folio Society has no financial obligation to any Entrant for cancellation or modification, and no compensation shall be due.

32 - If any provision or part-provision of these Terms & Conditions is or becomes invalid, illegal or unenforceable, it shall be deemed modified to the minimum extent necessary to render such term valid, legal and enforceable. 

33 - If you do not want to grant The Folio Society the above rights or cannot provide the warranties set out above, please do not submit your entry. 

34 - These Terms & Conditions set out the entire agreement between you and The Folio Society in respect of the subject matter described herein.

35 - These Terms & Conditions are governed by and interpreted in accordance with the law of England and Wales. The courts of England and Wales shall have exclusive jurisdiction over any dispute, contractual or non-contractual, relating to these Terms & Conditions or the Award.